Keller Commercial & Home Services("Keller Services," "we," "our," or "us") provides commercial and residential landscaping services in Texas. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit https://kellerservicestx.com, request a quote, contact our team, apply for a job, use our chat widget, or otherwise interact with Keller online or offline.

This policy is intended to describe Keller's actual data practices for this website and our related customer and hiring workflows. If you do not agree with these practices, please do not use the website or submit personal information through it.

1. Information We Collect

1.1 Information You Provide Directly

When you request a quote, submit a contact form, apply for a job, or use our AI chat assistant, we may collect:

Name, email address, and phone number
Property address, company name, and project or service details
Messages, chat transcripts, uploaded files, and correspondence you send us
Employment application information, including resume and work-history details
Any other information you choose to provide when communicating with Keller

1.2 Information Collected Automatically

When you visit our website, we and our third-party partners automatically collect certain information, including:

Device & browser data: IP address, browser type and version, operating system, screen resolution, device type
Usage data: pages viewed, links clicked, time spent on pages, referring URL, landing page
Traffic attribution: UTM parameters, Google Click ID (gclid), Facebook Click ID (fbclid), traffic channel classification
Location data: approximate geographic location derived from your IP address
Security and diagnostic data: error reports, request logs, and rate-limiting signals used to protect the site and troubleshoot issues

1.3 Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to operate the site, analyze traffic, and deliver relevant advertising. See Section 7 (Cookie Policy) below for full details on each technology, its purpose, and how to manage your preferences.

2. How We Use Your Information

We use the information we collect to:

Provide, schedule, support, and improve our landscaping services
Process quote requests, contact inquiries, and job applications
Communicate about estimates, scheduling, site visits, service updates, hiring, and administrative matters
Respond to your questions, comments, and customer-support requests
Send service-related text messages, phone calls, or emails you request or consent to receive
Analyze website usage, measure advertising effectiveness, and improve user experience
Detect, prevent, and address fraud, abuse, and security issues
Comply with legal obligations and enforce our agreements

3. How We Share Your Information

We do not sell your personal information for money. We may disclose personal information to the following categories of recipients when needed to operate our business:

Service providers: hosting (Vercel), database (Supabase), email delivery (Resend), content management (Sanity), analytics (Google Analytics, Vercel Analytics), error tracking (Sentry), AI assistant (Google Gemini), and rate-limiting (Upstash) providers that process data on our behalf
Advertising partners:Google Ads and Meta (Facebook/Instagram) receive conversion and click-tracking data to measure ad performance. Depending on the law that applies to a particular user, this kind of disclosure may be treated as "sale," "sharing," or targeted advertising activity — see Do Not Sell or Share My Personal Information
Legal compliance: when required by law, regulation, subpoena, court order, or governmental request
Business transfers: in connection with a merger, acquisition, or sale of assets
With your consent: when you direct us to share information with a third party

4. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this policy, including to provide services, keep business records, evaluate applicants, resolve disputes, and comply with legal obligations. Retention periods vary based on the type of information and the reason we collected it.

Quote and contact submissions: retained for as long as needed to respond to the request, maintain the customer relationship, and support ordinary business recordkeeping
Job applications: retained as needed for recruiting, hiring, onboarding, and legal compliance
Chat conversations:retained as part of Keller's lead, support, and service records
Analytics and log data: aggregated data may be retained indefinitely; identifiable log data is deleted within 26 months
Session-level data (traffic attribution stored in sessionStorage): automatically cleared when you close your browser

5. Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These include HTTPS encryption for data in transit, access controls, secure cloud infrastructure, and vendor tools chosen for business use. However, no internet transmission or electronic storage system is completely secure, so we cannot guarantee absolute security.

6. Children's Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will promptly delete it.

This section describes the cookies and similar technologies used on our website.

7.1 Strictly Necessary

These are essential for the website to function and cannot be disabled.

cookie_consent— stores your cookie preferences (localStorage, persistent)
Session cookies— maintain login state for the internal admin dashboard (HTTP-only, session-scoped)

7.2 Analytics & Performance

Help us understand how visitors use the site so we can improve it.

Google Analytics 4 (GA4)— via Google Tag Manager; collects page views, session duration, events, and demographic summaries. Cookies: _ga, _ga_* (up to 2 years). Google Privacy Policy
Vercel Analytics & Speed Insights— privacy-friendly, cookieless page-view and performance metrics (active only in production)
Sentry— captures JavaScript errors and performance traces to help us fix bugs. May collect IP address and browser data. Sentry Privacy Policy

7.3 Marketing & Advertising

Used to deliver relevant ads and measure campaign performance.

Google Ads (gclid)— conversion tracking via Google Tag Manager. We capture the Google Click ID from your URL and fire conversion events on form submissions and phone clicks.
Meta / Facebook Pixel (fbclid)— tracks conversions from Facebook and Instagram ads. We capture the Facebook Click ID and fire lead/contact events.

7.4 Functional / Session Storage

keller_traffic_source(sessionStorage) — stores traffic attribution data (UTM params, channel, landing page) for the duration of your browser session
Quote form progress(sessionStorage) — saves your multi-step quote form progress so you don't lose data if you navigate away
CTA dismissal(localStorage) — remembers if you dismissed the floating call-to-action for 24 hours

7.5 Managing Your Preferences

When you first visit our site, a cookie consent banner allows you to accept or decline non-essential cookies. You can change your preferences at any time by clicking "Cookie Settings" in the website footer. You may also configure your browser to block or delete cookies, though some site features may not function properly.

8. Your Privacy Rights

Depending on where you live and the law that applies, you may have rights regarding your personal information. Because Keller is a Texas-based business, we designed this site to support common consumer privacy choices, including access, deletion, correction, and advertising opt-outs when applicable.

8.1 Rights Available Under State Privacy Laws

Depending on your residency, the nature of your request, and any statutory exemptions that apply, these rights may be available under laws such as the Texas Data Privacy and Security Act (effective July 1, 2024), the California Consumer Privacy Act/California Privacy Rights Act, and similar state laws:

Right to Know / Access: request what personal information we have collected about you, the categories of sources, the business purposes, and the third parties with whom we share it
Right to Delete: request that we delete the personal information we hold about you, subject to certain legal exceptions
Right to Correct: request correction of inaccurate personal information
Right to Opt-Out of Sale / Sharing:direct us not to "sell" or "share" your personal information for cross-context behavioral advertising. Visit our Do Not Sell or Share page to exercise this right
Right to Opt-Out of Targeted Advertising: request that we stop using your personal information for targeted ads
Right to Non-Discrimination: we will not discriminate against you for exercising your privacy rights
Right to Appeal: if we deny your request, you may appeal by contacting us. If a Texas privacy appeal is denied, we will provide information about how to contact the Texas Attorney General when required by law

8.2 How to Exercise Your Rights

To submit a privacy request, you may:

Email us at info@kellerservicestx.com with the subject line "Privacy Request"
Call us at (512) 930-4769
Visit our Do Not Sell or Share page for opt-out requests

We will verify your identity before processing a request and respond within the timeframe required by applicable law (generally 45 days, with possible extensions where allowed).

8.3 Authorized Agents

You may designate an authorized agent to submit a request on your behalf. We may require verification that the agent is authorized to act for you.

9. Do Not Track Signals

Some browsers transmit "Do Not Track" (DNT) signals. We honor the Global Privacy Control (GPC) signal as an opt-out of the sale or sharing of personal information, as required by applicable law. We do not currently respond to browser-level DNT signals, as no uniform standard has been adopted.

10. Third-Party Links

Our website may contain links to third-party websites (e.g., social media profiles, review platforms, payment portals). We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page and update the "Last Updated" date. If we make a material change, we may also post a notice on the website or contact you through a method we already use for business communications.

12. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Keller Commercial & Home Services
PO Box 1243
Georgetown, TX 78627
(512) 930-4769
info@kellerservicestx.com

Privacy Policy